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| How the Education USA Network Transforms International Student Recruitment |
In today's competitive higher education landscape, connecting with qualified international students has never been more critical. The EducationUSA Network stands as the U.S. Department of State's official resource for accurate, comprehensive information about American higher education opportunities for international students. With over 430 advising centers in 175+ countries, this powerful network offers unparalleled access to global talent-but are you leveraging it effectively?
Your Gateway to International Student Success
EducationUSA isn't just another recruitment resource-it's a strategic partner backed by the U.S. government. As Sarah Johnson, International Admissions Director at Midwest University explains:
"Working with EducationUSA transformed our international recruitment. Their advisers connected us with highly qualified students we wouldn't have reached otherwise, increasing our international enrollment by 27% in just two years."
This official network provides a trusted channel to promote your institution abroad through advisers who understand both local educational landscapes and the benefits of U.S. higher education.
Getting Started with EducationUSA: Five Simple Steps
Explore and Connect: Visit educationusa.state.gov to create your institutional login and access specialized resources.
Access Recruitment Tools: Use EducationUSA's recruitment resources for student mobility trends and best practices.
Connect with Regional Experts: Reach out to Regional Educational Advising Coordinators (REACs) for regional insights.
Join Events: Participate in EducationUSA Forums and Fairs to meet pre-screened, qualified students.
Engage Socially: Follow @EducationUSA to extend your digital reach to prospective students.
Deepen Your Engagement: Advanced Strategies
Showcase Your Institution: Submit promotional videos and share scholarship opportunities for international students.
Leverage Essential Data: Access the EducationUSA Global Guide and Open Doors Report for student mobility trends. Use Student Mobility Fact Sheets for targeted insights.
Empower Student Ambassadors: Engage alumni and current students as international representatives.
Share Your Expertise: Present at EducationUSA events to build your institution’s reputation.
Host EducationUSA Representatives: Invite advisers to your campus or participate in Adviser Training Institutes.
Real Results Through Strategic Partnership
Western Coastal University expanded its international enrollment from 12 to 27 countries in three recruitment cycles by hosting advisers, presenting at virtual fairs, and leveraging market intelligence data.
"By hosting advisers, presenting at virtual fairs, and leveraging market intelligence data, we expanded our international enrollment from 12 to 27 countries in just three recruitment cycles," notes Dr. Robert Chen, Vice President for Global Engagement.
Professional Development Opportunities
Attend an EducationUSA Seminar to enhance your recruitment and support capabilities, and connect with international education experts.
Your Next Steps with EducationUSA
Subscribe to the monthly newsletter for updates, or contact educationusa@state.gov to discuss your institution’s needs.
EducationUSA provides the connections, expertise, and resources to elevate your institution’s global presence and attract talented international students who will enrich your campus community.
